Webvertising
Price Waterhouse Coopers recently completed their 3rd quarter study of U.S. online advertising revenue for the Interactive Advertising Bureau (IAB). The latest report indicates that Internet advertising revenue has gone up for the 8th consecutive quarter.
Wow - talk about a growth industry!
Online advertising revenue increased 2% from the 2nd to the 3rd quarter in 2006. Not a big number, until you realize that the total revenue increase for the past year is 33% - from $3.1 billion to $4.2 billion in a single year.
Despite all this increased revenue, Internet advertising still only represents about 5% of U.S. advertising revenue.
Check out the IAB press release here.
Wow - talk about a growth industry!
Online advertising revenue increased 2% from the 2nd to the 3rd quarter in 2006. Not a big number, until you realize that the total revenue increase for the past year is 33% - from $3.1 billion to $4.2 billion in a single year.
Despite all this increased revenue, Internet advertising still only represents about 5% of U.S. advertising revenue.
Check out the IAB press release here.
posted by Dy at 7:19 AM
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